It’s not just video. It’s an integral part of sales & marketing.
Sure. Online video is everywhere these days. In fact, it’s the fastest growing media on the internet; no longer a novelty for website visitors, but an expectation. It’s also an influential way customers discover your company, check out your products and services, and decide whether to buy.
But at Ecropolis, we don’t advise our clients to chase trends; instead, we recommend methods to leverage internet video to achieve clearly defined business goals such as increased revenue & profits, improved website metrics and lower cost of customer acquisition.
That’s why Ecropolis looks at the big picture first. Critical things like how your customers make buying decisions, sales cycles, product line ups, marketing strategies, internal IT systems, and, of course, your existing internet operations.
Then, Ecropolis works with you to develop an online video strategy that dovetails into the way you already do business. And delivers a plan of action—driven by ROI models–for using the allure and effectiveness of video to achieve predetermined marketing, sales & operational objectives.
After all, it’s not just video; it’s an investment. Ecropolis:Strategy can help you make the most of it!